To realize their vision of the branch of the future, ICCU had transformed their branch in 2019 to support a robust digital experience and meet users wherever they are.

Learn the ways ICCU introduced their users to a technology-driven branch that granted users a completely mobile way to bank:

• Retaining a human touch while focusing on technology and user experience (UX)
• Cross-training staff to continue prioritizing user needs virtually
• Connecting with users directly to support marketing digital capabilities